DR. VIZZI, M.D BRANDING
Dr. Peter Vizzi is an orthopedic surgeon based in Lafayette, LA. He treats a wide range of orthopedic and sports medicine conditions, including arthritic conditions, athletic injuries, and broken bone/fracture care. I worked with Dr. Vizzi to update his branding and create a cohesive style guide. I then illustrated a series of anatomy diagrams to be used on his website and on other collateral.
I updated Dr. Vizzi's logo of over 15 years to provide a more modern feel using vibrant colors and a dynamic layout. The new logo set includes a primary logo, secondary logo, and standalone icons, all available in full color or single color to be used on dark or light background colors.
NEW LOGO SET
I created a series of branded medical illustrations for medical blog posts and other collateral. The illustrations are designed to be easy to understand for patients that are generally not familiar with specific anatomy or injures.
I designed a rack card to advertise the scope of Dr. Vizzi's work to patients.
I created branded screen savers for non-active monitors in the office. Rather than having a blank screen, these screen savers provide information to patients sitting in the waiting room or exam room.